Free Giveaway ROI Calculator

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Campaign Costs

Campaign Results

Calculate campaign cost, lead value, ROI, and acquisition costs without a page reload.

How to Use

  1. Enter campaign costs

    Add prize value, ad spend, and other campaign costs.

  2. Enter campaign results

    Add entries, followers, email signups, and your estimated value per lead.

  3. Compare key metrics

    Review ROI, cost per entry, follower, email, and break-even leads.

What Is a Giveaway ROI Calculator?

Use campaign costs and measurable results to compare giveaway performance over time. ROI is an estimate based on the lead value you provide.

Frequently Asked Questions

How is giveaway ROI calculated?
ROI is calculated as gain minus cost, divided by cost, then multiplied by 100. Here, gain is email signups multiplied by estimated value per lead.
What does break-even mean?
Break-even is the number of leads needed for their estimated value to equal the total campaign cost.
Does this use my existing FB Picker access?
Yes. Each generation or calculation uses the existing account access and shared allowance.

Speed It Up With the Chrome Extension

The FB Giveaway Assistant extension adds a one-click "Pick Winners" button directly on Facebook — no copy-paste needed. The website and extension share the same engine, so use whichever is more convenient.

Add to Chrome — Free